Microsoft Groups is a collaborative workspace inside Microsoft 365/Workplace 365 that acts as a central hub for office conversations, collaborative teamwork, video chats and doc sharing, all designed to assist employee productiveness in a unified suite of instruments.

Launched in 2017 as a rival to collaboration pioneer Slack, Microsoft noticed use of Groups rocket to 75 million day by day energetic customers because the COVID-19 pandemic worsened, in keeping with stats launched by Microsoft in April. The corporate referred to as Groups the quickest rising enterprise app in its historical past.

Since launch — and spurred on by the push for work-from-home connectivity — Groups has moved additional into the highlight as a key a part of Microsoft’s office productiveness and collaboration technique.

“Groups has emerged as a star product fairly than an add-on that’s bundled inside a bigger productiveness suite,” mentioned Raul Castanon, senior analyst at 451 Analysis / S&P International Market Intelligence.

Groups can function an alternative choice to — and even exchange — electronic mail communications solely, however it additionally acts extra broadly to attach staff and their apps, notably for distant staff. Consider it as a “digital translation of an open workplace house,” as a Microsoft spokesperson put it.

The collaborative workspace serves because the connective tissue that joins Microsoft 365 apps filling a “important void” for Microsoft, mentioned Dux Raymond Sy, chief model officer, Microsoft MVP and regional director at Microsoft accomplice AvePoint. “Microsoft noticed early on that an built-in hub bringing collectively persistent chat, information and videoconferencing was going to be the way forward for enterprise collaboration,” mentioned Sy.

By Rana

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